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An Introduction to Joanne
Originally from the North East of England, I first studied Fashion and Art History at the University of Newcastle before spending eight years at sea as a Casino Manager on cruise ships—an experience that sparked a lifelong love of travel and global cultures, and time living in the United States, Cyprus and the Ukraine
After returning to the UK and settling in London, I began working in the travel industry across cruise, safari and luxury sectors, holding senior roles in product and operations, including General Manager at a leading tour operator. Keen to deepen my business knowledge, I later returned to university as a mature student, completing a BA in Business & Management followed by an MSc in Business and Marketing. The journey of learning has never stopped for me. Living in different places inspired me to learn Greek and Russian, and now I’m embracing Korean to deepen my connection with the culture I’ve grown to love.
Now based in Suffolk, I continue to build inspiring travel experiences shaped by years of industry insight and a true passion for discovery. A few years ago, while planning a trip to Japan, I added South Korea to the itinerary—and it changed everything. I fell in love with the country, its people and its culture, and have been championing it ever since. When I’m not travelling, I enjoy horse riding, countryside walks, and exploring new ideas close to home and across the world.
WHY TRAVEL WITH KOREANA TRAVEL?




